RyM Action Learning: lead your own innovation project with hands-on training from UX experts
For an innovative project to be successful with its target users, it must first gain internal buy-in. Bringing together multidisciplinary teams around a shared company project is a powerful way to spark tomorrow's innovations. RyM experts help you unite your teams around a shared innovation project while training them in UX methods and developing their skills along the way.
Why use action learning for an innovation project?
Moving a real innovation project forward while developing your team’s skills is a winning combination.
Work on a real business project
Looking to innovate? Want to anticipate future developments in your business? RyM Action Learning enables you to carry out exploratory research with your team to identify new opportunities for innovation. From defining objectives to analysing the findings, RyM experts guide you through every stage.
Make the most of your team’s skills
Want to make the most of the diverse skills within your company? Looking to introduce your colleagues to user experience and help them develop new skills? RyM Action Learning programme combines theory and practice to train your teams in UX methods and give them the keys to a successful innovation project.
Engage your teams
Want to bring together colleagues with different skills and expertise? Looking to unite them around a shared company project? The RyM Team offers a collaborative action learning programme combining group workshops with individual contributions, helping your people and your business move forward together.
RyM Action Learning: how does it work in practice?
Drawing on a unique approach successfully used by hundreds of professionals from leading companies, RyM experts help you lead your own innovation project while training you in UX methods.
From multinationals to SMEs, RyM Action Learning is designed for teams across all business functions that can contribute to an innovation project, including R&D, marketing, customer relations, sales, quality and more.
This action learning programme starts with defining an exploration project and clear objectives aligned with your company’s strategy. It may include research with customers or prospects to identify challenges and market opportunities that could inspire meaningful innovation.
The theoretical part of the programme provides a shared foundation in UX research methods and the tools needed to design an exploratory study, from defining research objectives to developing a research plan and interview guide, through to analysing the findings. Participants then put their learning into practice through hands-on exercises, conducting their own research with a target user and analysing the data collected.
This action learning programme takes place in three stages:
- Two full days of training on preparing for data collection (in person)
- A period of independent work during which participants conduct their own interviews
- One day dedicated to data analysis (in person or remotely)
Interested in RyM Action Learning? Wondering whether it could work for your exploration project? Book a meeting with one of our experts!
Doriane SIMONNET
UX Project Manager, PhD in Natural Language Processing
Charlotte ROUX
UX Project Manager, PhD in Management Sciences
Give your innovation project every chance of success!
A structured approach, an idependent perspective, specialist expertise, scientific methods and action learning: everything Reach your Market brings to innovation projects to help them succees. Want to discuss your project in confidence? Book a meeting with one of our UX experts!
